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UID:51280-1778227200-1778232600@mcity.tech
SUMMARY:Scaling Up: Digital Marketing Blueprint for Growth - Class 4
DESCRIPTION:Class 4: Content Marketing — Who Am I? What Do I Post? \nYour brand has a voice — but are you using it effectively? \nIn this session\, participants will explore how to develop a clear content strategy that strengthens brand identity and drives engagement. From choosing the right platforms to creating meaningful\, relevant posts\, this class will provide practical tools to help businesses communicate with confidence and consistency. \n Participants will learn how to: \n\n\nDefine and refine their brand voice \n\n\nDetermine what content resonates with their audience \n\n\nChoose where to post for maximum impact \n\n\nTurn content into customers through intentional strategy \n\n\nThis is Class 4 of a 10-part series designed to help you build a comprehensive\, full-funnel marketing strategy focused on measurable growth and long-term success. This is a hands-on session taught by Chase Parker\, Marketing Consultant with LocaliQ. \nIt’s time to stop posting randomly — and start posting with purpose. \nRSVP: https://www.chamberdata.net/webforms/EvtListing.aspx?dbid2=msvick&evtid=26400&class=E \nChamber members: FREENon-members: $35 \nSponsored by: Vicksburg Warren Chamber of Commerce\, LocaliQ\, and Riverwalk Casino
URL:https://mcity.tech/event/scaling-up-digital-marketing-blueprint-for-growth-class-4/
LOCATION:Room 263
CATEGORIES:Vicksburg-Warren Partnership
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DTSTART;TZID=America/Chicago:20260526T173000
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LAST-MODIFIED:20260503T050104Z
UID:51478-1779816600-1779827400@mcity.tech
SUMMARY:Entrepreneur Bootcamp Class 1
DESCRIPTION:Session one begins with a welcome from city and county officials highlighting the importance of entrepreneurship to the local economy. Participants are introduced to the Business Model Canvas and key program topics\, including value proposition\, customer segments\, channels\, revenue streams\, costs\, key partners\, activities\, and resources. \nThe session also covers the Business Plan Competition and the pre-pitch go/no-go discussion\, helping participants realistically assess their ideas and market potential. This includes evaluating demand\, competition\, funding feasibility\, and whether an idea is a viable business or better suited as a hobby. \nCommon startup mistakes are reviewed\, with a focus on building something customers actually want. A guest speaker introduces customer interview strategies based on The Mom Test to help participants validate their ideas. \n\nParticipants will also submit their business idea or current business name\, confirm their NAICS code\, and identify their industry classification\, laying the groundwork for future market research.
URL:https://mcity.tech/event/entrepreneur-bootcamp-class-1/
LOCATION:Room 263
CATEGORIES:Vicksburg-Warren Partnership
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