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Scaling Up: A Digital Marketing Blueprint for Growth
Class 1: Foundations of Digital Marketing & How AI is Changing Them in 2026
Digital marketing is evolving rapidly, and artificial intelligence is accelerating that change. Businesses that understand these shifts — and adapt strategically — will gain a competitive edge in 2026 and beyond.
This series consists of 10 sessions designed to help participants build a comprehensive, full-funnel marketing strategy tailored to their business and focused on generating measurable results.
In this foundational session, participants will:
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Examine key digital marketing trends
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Learn how AI is influencing marketing strategy
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Begin mapping their own full-funnel approach
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Explore practical AI tools that increase efficiency and performance
This is a hands-on session taught by Chase Parker, Marketing Consultant with LocaliQ.
Participants should bring a laptop or have access via phone to:
ChatGPT, Microsoft Copilot, Perplexity, and Google Gemini.
Come prepared to build. Leave with clarity, strategy, and momentum.

